Product Design
The McLennan Design team has a history of working with manufacturers on new products and product innovations – sometimes helping behind the scenes to help companies rethink the environmental story of their products – and sometimes also helping to design, brand and reimagine how products will look and feel – working closely with our clients to bring new products to market.
Here are a few examples of our work developing new product lines:
Lichen and Owl Collection
McLennan Design partnered with Mohawk Group to create several new carpet lines over the last few years. First- the award winning and best selling Lichen Collection and then the Owl Collection. Both are modular plank carpet systems resulting from innovations that merge leading concepts in biophilic design and sustainability with the first red list free carpet formulations in the industry.
The Lichen collection was the first floorcovering to achieve Living Product Challenge Petal Certification. Inspired by assemblages of multi-hued, multi-textured lichens and their regenerative role in our ecosystem, the Lichen Collection is on the path to give more resources back to the environment than it uses during its entire life cycle. It has proven to be one of the best selling and most sought after carpet line in Mohawk’s history.
“We deliver products that are free of red list chemicals, beautiful to behold, and embody the spirit of a regenerative future.”
– Jason F. McLennan
ECOS System
McLennan Design teamed up with ECOS Paints to offer curated color palettes from technology developed to improve air quality in the built environment.
ECOS System is a curated collection of regional color palettes that our design team curated, based on nature’s unique diversity, the science of color, and built on the greenest, premium quality paint on the market.
All colors are carefully selected from nature and each color is compatible with the other colors in the ECOS System palette.
McLennan Series
Neil Kelly has long been the leading green cabinet maker in the United States — committed to producing superior products with a light ecological footprint. In teaming with McLennan Design’s Jason F. McLennan, there is now a cabinet line that represents the most environmentally responsible product line for our industry in existence. The cabinets are made of 100% FSC® Certified wood and plywood with special reclaimed wood and stone options and are free of red-listed chemicals including all paints and finishes.
Earth Measure
Earth Measure is comprised of remnant, waste stone, redesigned into beautiful, long-lasting flooring patterns inspired by nature’s geometries. Coldspring Granite teamed up with McLennan Design in creating a product that is not only beautiful, but that will also last decades with little to no maintenance.
The product has low embodied energy and is made without chemicals using small pieces that are normally ground up as aggregate or left in piles. The stone dimensions are compatible with standard dimensional wood products enabling countless configurations in combining the two materials.
The product is part of the DECLARE Products protocol for unparalleled product transparency.
